If you saw me on the street, you’d probably think I work in Finance, not Design. That's fine with me. I'm not a pretentious Art Director: I just tell it like it is. My work reflects my approach to life + work. And yeah, I like to do both art + copy.
Also, I don't live in Brooklyn. But if I did, I'd sound like I lived there since before it was trendy to brag about it.
Other facts you probably won't have time to read, but supposedly showcase my personality:
-
Figure skater (for real)
-
Foodie
-
Sitcom-enthusiast
-
Makeup guru
-
Queens native (complete with authentic accent; although way more sophisticated than The Nanny)
-
Sing in the shower
-
Laugh at my own jokes
-
Definitely not boring (according to 98.75% of my friends)
If you saw me on the street, you’d probably think I work in Finance, not Design. That's fine with me. I'm not a pretentious Art Director: I just tell it like it is. My work reflects my approach to life + work. And yeah, I like to do both art + copy.
Also, I don't live in Brooklyn. But if I did, I'd sound like I lived there since before it was trendy to brag about it.
Other facts you probably won't have time to read, but supposedly showcase my personality:
-
Figure skater (for real)
-
Foodie
-
Sitcom-enthusiast
-
Makeup guru
-
Queens native (complete with authentic accent; although way more sophisticated than The Nanny)
-
Sing in the shower
-
Laugh at my own jokes
-
Definitely not boring (according to 98.75% of my friends)
If you saw me on the street, you’d probably think I work in Finance, not Design. That's fine with me. I'm not a pretentious Art Director: I just tell it like it is. My work reflects my approach to life + work. And yeah, I like to do both art + copy.
Also, I don't live in Brooklyn. But if I did, I'd sound like I lived there since before it was trendy to brag about it.
Other facts you probably won't have time to read, but supposedly showcase my personality:
-
Figure skater (for real)
-
Foodie
-
Sitcom-enthusiast
-
Makeup guru
-
Queens native (complete with authentic accent; although way more sophisticated than The Nanny)
-
Sing in the shower
-
Laugh at my own jokes
-
Definitely not boring (according to 98.75% of my friends)
If you saw me on the street, you’d probably think I work in Finance, not Design. That's fine with me. I'm not a pretentious Art Director: I just tell it like it is. My work reflects my approach to life + work. And yeah, I like to do both art + copy.
Also, I don't live in Brooklyn. But if I did, I'd sound like I lived there since before it was trendy to brag about it.
Other facts you probably won't have time to read, but supposedly showcase my personality:
-
Figure skater (for real)
-
Foodie
-
Sitcom-enthusiast
-
Makeup guru
-
Queens native (complete with authentic accent; although way more sophisticated than The Nanny)
-
Sing in the shower
-
Laugh at my own jokes
-
Definitely not boring (according to 98.75% of my friends)
the most maximalist store
in the world
here's the deal
Il Makiage is known as the make-up for maximalists, but their stores were not living up to their claim.
the real deal
The Il Makiage target craves exclusivity. We want to give them an experience that is almost impossible to get.
seal the deal
We redesigned the Il Makiage store to create a unique consumer experience as a pop-up for a limited time. There are a series of “tests” that the consumers must “pass” in order to prove their worthiness based on the consumers’ maximalist appearance and lifestyle in order to gain access to different areas of the store, creating exclusivity of the brand.
To live up to the hype, only true Maximalists will be able to access the Il Makiage Instagram account.
Users' profiles will be subject to a review, and will only be able to gain access if they are deemed Maximalists.


Scan your face with The Maximalism Detector, available on the mobile Il Makiage website.
The AR will detect how much makeup you're wearing, as well as suggest products that will make your makeup look more Maximalist.
