If you saw me on the street, you’d probably think I work in Finance, not Design. That's fine with me. I'm not a pretentious Art Director: I just tell it like it is. My work reflects my approach to life + work. And yeah, I like to do both art + copy.
Also, I don't live in Brooklyn. But if I did, I'd sound like I lived there since before it was trendy to brag about it.
Other facts you probably won't have time to read, but supposedly showcase my personality:
-
Figure skater (for real)
-
Foodie
-
Sitcom-enthusiast
-
Makeup guru
-
Queens native (complete with authentic accent; although way more sophisticated than The Nanny)
-
Sing in the shower
-
Laugh at my own jokes
-
Definitely not boring (according to 98.75% of my friends)
If you saw me on the street, you’d probably think I work in Finance, not Design. That's fine with me. I'm not a pretentious Art Director: I just tell it like it is. My work reflects my approach to life + work. And yeah, I like to do both art + copy.
Also, I don't live in Brooklyn. But if I did, I'd sound like I lived there since before it was trendy to brag about it.
Other facts you probably won't have time to read, but supposedly showcase my personality:
-
Figure skater (for real)
-
Foodie
-
Sitcom-enthusiast
-
Makeup guru
-
Queens native (complete with authentic accent; although way more sophisticated than The Nanny)
-
Sing in the shower
-
Laugh at my own jokes
-
Definitely not boring (according to 98.75% of my friends)
If you saw me on the street, you’d probably think I work in Finance, not Design. That's fine with me. I'm not a pretentious Art Director: I just tell it like it is. My work reflects my approach to life + work. And yeah, I like to do both art + copy.
Also, I don't live in Brooklyn. But if I did, I'd sound like I lived there since before it was trendy to brag about it.
Other facts you probably won't have time to read, but supposedly showcase my personality:
-
Figure skater (for real)
-
Foodie
-
Sitcom-enthusiast
-
Makeup guru
-
Queens native (complete with authentic accent; although way more sophisticated than The Nanny)
-
Sing in the shower
-
Laugh at my own jokes
-
Definitely not boring (according to 98.75% of my friends)
If you saw me on the street, you’d probably think I work in Finance, not Design. That's fine with me. I'm not a pretentious Art Director: I just tell it like it is. My work reflects my approach to life + work. And yeah, I like to do both art + copy.
Also, I don't live in Brooklyn. But if I did, I'd sound like I lived there since before it was trendy to brag about it.
Other facts you probably won't have time to read, but supposedly showcase my personality:
-
Figure skater (for real)
-
Foodie
-
Sitcom-enthusiast
-
Makeup guru
-
Queens native (complete with authentic accent; although way more sophisticated than The Nanny)
-
Sing in the shower
-
Laugh at my own jokes
-
Definitely not boring (according to 98.75% of my friends)
Experience the Effects of a
Brilliant Smile
the big deal
Crest Whitestrips are the best over-the-counter whitening solution, but how do you make them stand out in an over-saturated market?
the real deal
By using Crest Whitestrips, you will have more confidence, which will drastically impact your life in a positive way.
seal the deal
Print campaign using photos to put the viewer in a first person point-of-view of the situation. The copy is a play on a "warning label" conveying what the effects of using Whitestrips could be. The effects are positive, but would be surprising, as a result of overconfidence of using the Whitestrips.
Using shades of blue fading around the photos gives the viewer a dreamy, surreal feeling as if dreaming of a brighter smile.